In 1939, just four years after the invention of Kodachrome color film, the View-Master was introduced. A special-format stereoscope that utilized their own system of reels, thin cardboard disks containing seven stereoscopic 3-D pairs of small color photographs on film. At it’s introduction at the World’s Fair, the View-Master was intended as an alternative to the scenic postcard and was distributed at gift shops, stationary stores and photography shops.
View-Master became a huge brand, eventually expanding into licensed reels and evolving into an extremely popular children’s toy with reels covering everything from cartoon characters, popular television and movie titles, sports and juvenalia.
I’ve come across many in my time, including the dozen after the jump which might be considered the worst.
Bea Arthur – One Classy Dame
From Mame to Maude, experience a day in the life of this beloved personality of stage and screen, all in 3D!
A Colonoscopy Adventure
Ulceration! Polyps! Crohn’s! Take an endoscopic journey traveling through the large bowel and beyond – all in 3D!
Doug Henning – The Magic of Illustion
Anything the mind can conceive is possible. Nothing is impossible. All you have to do is look within, and you can realize your fondest dreams – all in 3D!
The Dukes of Hazzard – New Dukes in Town
Meet cousins Coy and Vance Duke. They look a lot like Bo and Luke, but they cost less, which means you might like them almost as much – all in 3D!
Hello, Larry
Larry receives his final divorce papers, and struggles with his and the girls’ emotional reactions to the official end of his marriage – all in 3D!
Leif Garrett – Portrait of an Artist
Renaissance man and teen idol Leif Garrett shares his secrets with his fans in the recording studio, on movie sets and skateboarding – all in 3D!
Pong
The Atari video game phenomenon comes to View-Master, allowing you to study the state of the art graphics in this exciting new technology – all in 3D!
Pumping Iron Starring Arnold Schwarzenegger
Take a journey into the world of professional bodybuilding and meet it’s most colorful participant, Arnold Schwarzenegger as he prepares for the 1975 Mr. Olympia and Mr. Universe contests – all in 3D!
Roots
The television event of 1977 starring The Brady Bunch‘s Robert Reed and Good Times‘ John Amos comes home! Experience the saga of Kunta Kinte’s enslavement to his descendants’ liberation – all in 3D!
See You At The Salad Bar
Experience the cold buffet like never before with exclusive photographs of lettuce, chopped tomatoes, cucumbers, carrots, celery, green and red bell peppers, dried bread croutons, bacon bits, shredded cheese, chick peas, kidney beans alfalfa sprouts, olives, cold pasta salads, bread rolls and fresh cut fruit slices and various types of salad dressing – all in 3D!
Squirrels
Gracefully scampering and leaping from branch to branch, the backyard antics and hijinks of the squirrel are explored and observed in their natural habitat – all in 3D!
Steam! Water’s Moist Sibling
The ingredients are the same, but unlike water, steam is neither a liquid nor a solid. Watch what happens when water is heated and evaporated, creating the vapor form of steam, transforming it into it’s gaseous state – – all in 3D!
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