How Bookmakers Are Ripping Off Players – Why Winning at Sportsbetting is Very Difficult Although Not Impossible

Have you ever known someone that wins consistently while gambling on sport? It is very rare and in this article we explain why and what are the ‘dirty’ strategies that big bookmakers around the globe use to secure their margins in a very competitive industry.

Winning money while you sitting in a couch with your friends watching live sport on Sky tv is probably one of the most popular dreams between fans. But in most cases it is exactly that, a dream. Bookmakers do not like to give money away to their customers and when they do they make sure they get it back as soon as possible.

To find out how they do it we have had a chat with leading UK betting tips site betting tips 4 you who have explained to us some of the most common bookmaker strategies you might not be aware of. They have refused to name the bookmakers involved but they said those kind of behaviours are mostly common practise.

Bookmakers are like insurance companies. They manage their risk on a daily basis and for them a winning customer is some sort of cancer to drive out of business as quickly as possible. Once they have accepted a large bet from a potentially risky customer tough there isn’t much they can do if the player wins, they have to pay out. So what is their best way to avoid this to happen? They analyse betting behaviours of their customers and they use the power of their terms and conditions to limit their maximum bet to a level that the winning player is forced to either leave or stop betting.

So in short there are winning customers but there aren’t consistent winning customers with a single bookmakers. Only some operators do not act in this way but the majority they do with the clear intent of keeping a portfolio of losing customers so that they can improve their margins.

This is a perfectly legitimate way of doing business on paper as when you open a new account with a bookmaker you ‘agree’ to their terms and conditions which clearly state that they have the power to refuse accepting bets. So if you see a player that consistently bet large amounts with a single bookmaker you can be pretty certain that he is losing in the short run or he would have been stopped by the bookie.